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The Complete Law Firm SEO Glossary These are the SEO terms that lawyers should know. We break them down into plain English that’s easy to understand. A Active Voice A sentence where the subject does the action. For example, ''The cat chased the...
How to Write Great Law Firm SEO: The Ultimate Guide This guide teaches you step-by-step how to write great legal blogs and practice area pages to drive website traffic, establish you as an authority in your field, and convert readers to clients. 1)...
The Ultimate Client Acquisition Playbook for Law Firms You can be the best lawyer in the world and still go out of business if nobody hires you. Effective marketing isn’t about clicks and impressions. It’s about getting clients. Follow these tips to turn...
Law Firm SEO vs. Pay-per-click (PPC): What’s Best for Your Budget? Which is better, SEO or pay-per-click ads? There are advantages to both, and it’s ideal to use a combination of the two. Here’s why your law firm should implement both SEO and PPC:...
Hire a Lawyer to Write Your Legal Content: 8 Big Reasons Why Many marketing agencies with no legal expertise position themselves as marketers ''for law firms'' because they think it will be lucrative. Here are eight powerful reasons why you should not...
Should Your Law Firm Blog? 9 Powerful Reasons Why Law firms have many marketing channels: websites, blogs, digital ads, print ads, social media, legal directories, email marketing, TV, radio, and more. This article explains why blog content is an ideal and...
